Tutorials

Ad format

Problem / Solution

Three scenes: the problem, the pain and your product as the fix, with voiceover and captions.

  1. InProduct photo
  2. Do3 review steps
  3. Out15 s video · 9:16 · 4:5
What you get15 s video · 9:16 · 4:5

Who it is for

Products that fix a specific everyday annoyance.

Why it works

It opens on a problem your buyer already has, then shows the product solving it. People recognise themselves in the first seconds and stay for the answer.

The steps in Staglight

Each step and what it does. At a review step nothing more is spent until you approve it.

  1. Add your product

    Upload one product photo, or pick a product you saved before.

  2. Script and plan You review

    The script, scenes and shots are written for your product. You read them and approve or change them.

  3. Keyframes You review

    A still picture for each scene, so you see the look before any video is made.

  4. Video clips You review

    Each keyframe becomes a moving clip. Keep the takes you like and redo the others.

  5. Voiceover

    The script is read by an AI voice in your language.

  6. Music

    A music bed is added under the ad.

  7. The edit

    Clips, voice, music and captions are put together into one ad.

  8. Download

    The finished file is in your library to download and post.

Tips

  • Name one problem, not three.
  • Show the problem on screen before the product appears.
  • Keep every claim to what the product really does.

Ready when you are

Open it in Staglight and follow the same steps.

Start this workflow